October 15th, 2010 
Matt Loede 
Posted in 
The first LeBron James shoe in his post-Cavs era is lacking one thing – Heat red. The latest LBJ Nike shoe gives more props to the Miami Dolphins and Florida Marlins.
The “LeBron 8 South Beach” will be introduced Saturday by James, at a Miami event where the two-time NBA MVP will speak to 100 children about the upcoming Heat season.
The shoe will have a turquoise and black scheme, similar to Dolphins and Marlins colors—a “pre-Heat” version, James said, noting that the design is based around Miami themes. James said “shoeheads will definitely love it” and that the initial response to the sneaker has been overwhelmingly positive.
The cost of the shoe – $160. James said he and Nike have tried to bring “a little bit more hip, a little bit more spice” to his shoes, whether they’re being used for performance or just casually.
“And I think we’ve done it again,” James said Friday.
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